Walmart x Oscars "The Box" — Jam

Walmart x Oscars “The Box”

Promoting delivery and female filmmakers on Hollywood’s Biggest Night.

In 2018, only 11% of films were directed by women. To help support female filmmakers, we partnered with Women In Film enlisting three female directors to create original films for the Oscar broadcast featuring a Walmart delivery box.

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The 4th Director
We also gave student filmmaker Tracey Aivaz the opportunity to create her own film which premiered at the Bentonville Film Festival.

Branding

Keds "Ladies First"